Comparison

Helm or what you use today?

Tools for looking after many WordPress sites have been around for more than ten years and they are mature: they do their job well, and they have a free plan that is hard to beat when the sites are many and the demands few. If you are weighing up a switch, this page tells you how we differ — including the things they have and we do not.

The prices below come from the public price list of the most widely used tool in this category, checked in August 2026, and they are in dollars and per site; ours are in euros and per plan. We do not name names because price lists change and a comparison ages: if something looks wrong, tell us and we will correct it.

01The bill at the end of the month
public pricing, August 2026

Two opposite ways of charging

Helm puts everything inside a single plan and charges by number of sites. The classic model does the opposite: it starts from a generous free plan — often unlimited sites, with a monthly backup — and then sells every function as an add-on, per month and per site. The difference shows when the sites become the real ones, the ones you answer for.

The nine items the others sell separatelyHelmThe others
  • BackupsIncluded$2
  • Uptime monitorIncluded$1
  • Vulnerability protectionIncluded$2
  • Advanced client reportsIncluded$1
  • Automated security checkIncluded$1
  • Automatic performance checkIncluded$1
  • White labelIncluded$1
  • SEO rankingAbsent$1
  • Link monitorIncluded$1

Their amounts are per site and per month: multiply them by how many sites you have, every month. The one item we do not have is written as missing, not as “coming soon”.

One site properly looked after

Take the bare minimum for a site you answer to a client for: backups, monitoring, vulnerabilities and reports. With us they are inside the plan; in the à la carte model they are four add-ons — $2 + $1 + $2 + $1 = six dollars a month per site.

10 sitesHelm · €19 a month · Pro planThe others · $60 a month
25 sitesHelm · €69 a month · Agency planThe others · $150 a month
50 sitesHelm · €69 a month · Agency planThe others · $150 a month (bundle)

From 25 sites upwards these tools usually offer a bundle — the most common one costs $150 a month for up to 100 sites — which beyond a certain scale beats their own à la carte numbers. Below that threshold, and for anyone with ten or twenty serious sites, the gap stays wide. Above 50 sites we currently have no listed plan: it is agreed case by case.

02Feature by feature
green = included · grey = absent · “add-on” = charged separately

What is inside, on both sides

FeatureHelmThe others
Fleet management
Bulk updates of core, plugins and themesIncludedFree
Database and file backupsIncludedAdd-on
Restore from the panelIncludedAdd-on
Cloning and migrating a siteAbsentFree
One-click access to wp-adminIncludedFree
Installing plugins across several sites at onceIncludedFree
Maintenance modeIncludedFree
Watching
Availability monitoringIncludedAdd-on
Recognising WordPress error pagesIncludedNot listed
A keyword that must appear on the pageIncludedNot listed
HTTPS certificate and domain expiryIncludedNot listed
Availability measured over time, with 12 months of historyIncludedNot listed
Performance checkIncludedAdd-on
Broken linksIncludedAdd-on
Security
Known vulnerabilities with CVE from the Wordfence feedIncludedAdd-on
Security score per site and per fleetIncludedAdd-on
Fixes applicable from the panelIncludedNot listed
WordPress users: list, roles, blockingIncludedNot listed
Artificial intelligence
An assistant that answers on your fleet's dataIncludedNot listed
Actions proposed by the AI and run after your confirmationIncludedNot listed
Vulnerabilities explained in plain languageIncludedNot listed
Articles and images generated and published to WordPressIncludedNot listed
Automatic editorial planIncludedNot listed
Performance explained by cross-checking the measurements with the installed pluginsIncludedNot listed
Teamwork and clients
Client report with a public linkIncludedFree
Report summary written by the AIIncludedNot listed
Granular roles and permissionsIncludedFree
Access limited to assigned sites onlyIncludedFree
White labelIncludedAdd-on
Telegram notificationsIncludedNot listed
Public API with keys and scopesIncludedNot listed
Side tools
Comment managementAbsentFree
Code snippetsAbsentFree
SEO keyword rankingAbsentAdd-on
Google Analytics in the panelAbsentFree

included · free on their free plan · paid add-on · absent · not present in their public lists

03Honesty
what we are missing

Where the others are ahead

They are ten years older than us and it shows: a breadth of tools we do not have today, and a free plan that is hard to beat when the sites are many and the demands few.

  • Unlimited sites on the free plan, with a monthly backup. Ours stops at five sites — but on those five, monitoring and vulnerabilities are included, and they sell both separately.
  • Cloning and migrating a site from one host to another: we do not have it.
  • Side tools we do not have: syncing with a local development environment, and a template builder for new sites.
  • Keyword SEO rankings, with position history: we do not offer it.
  • Comment management, code snippets and Google Analytics inside the panel.
  • Ten years of history and millions of installations: if something breaks, it has already happened to somebody else before you.
04The difference
why we exist

Where Helm is ahead

We did not try to rebuild what already existed. We looked at what actually wastes the time of people who look after other people's sites, and built on that.

Monitoring that looks inside the page

WordPress answers “200 OK” even when it is dead: the database error screen, the critical error, the blank page, the suspended account. A check that stops at the response code reports everything as fine while your client's site shows an error screen. Ours recognises those pages, and on top of that you can name a word that has to be there — the cart button, a phone number — and we tell you when it disappears.

Expiries you see coming

HTTPS certificates and domains have a date, written months in advance, and they are the two most embarrassing outages to suffer: there is nothing to diagnose, it is just that nobody remembered. Warnings at 30, 14, 7, 3 and 1 day, and two months ahead for the domain. It is usually absent from the others' feature lists.

AI, and not as a slogan

Ask in plain language which sites run plugins with known flaws and it answers on your fleet's real data, then offers to update them — and only starts after your confirmation. It explains vulnerabilities in normal words instead of handing you a CVE code. And if you also sell content, it writes the article, generates the images and publishes it. In this category's feature lists, as of August 2026, there is no trace of AI.

A price you do not assemble

There is no checkbox for each capability, site by site. What you see in the plan is what you get on every site, and you know the end-of-month bill in advance — including when you add the tenth client.

A real API, with documentation

Keys with the scopes you choose, a rate limit, and a full endpoint reference: sites, updates, backups, security, availability, articles. If you already have a dashboard of your own, Helm plugs into it.

A panel from this year

Global search, a unified activity log that also sees changes made outside it, live status updates, and a complete guide with real screenshots. It sounds like a detail until you spend two hours a day in there — and the interfaces in this category often carry ten years on their shoulders.

Try it on five sites, free

Two sites forever, no credit card. Connecting the first one takes a couple of minutes: if it does not convince you, you have lost a coffee.

Start for freeRead the guide
Helm or another tool? A feature-by-feature comparison · Helm